Author: Jenna Limone

What Is a Lobbyist?

Lobbying is really about helping organizations participate in the democratic process and making sure the right voices are heard when it matters most. At the most basic level, a lobbyist works on behalf of a client to inform and influence public policy. That means providing elected officials and government staff with the facts, context, and […]

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30+ Years Advocating with ATSNJ

For more than 30 years, we’ve had the privilege of working alongside the Athletic Trainers’ Society of New Jersey (ATSNJ) to help athletic trainers get the recognition, resources and protections they deserve. From tracking legislation to building strong relationships with lawmakers, it’s been a team effort every step of the way. Fun fact: Eric Orlando […]

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Next NJ Program – AI: Now Accepting Applications for up to $250M in Tax Credits

The New Jersey Economic Development Authority (NJEDA) is now accepting applications for its Next New Jersey Program – AI, a major incentive initiative offering up to $500 million in tax credits to companies advancing artificial intelligence in New Jersey. Created to accelerate AI investment and innovation, the program is part of a broader initiative to […]

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Client Spotlight: Why Funding for NJ 211 Should Be a State Budget Priority

At The Zita Group, we have the privilege of partnering with organizations that transform lives across New Jersey. Among our most impactful clients is NJ 211, a statewide, 24/7 service that connects residents to thousands of health and human service programs quickly, confidentially, and in over 200 languages. If you’ve ever needed help finding housing […]

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Understanding the New Jersey Data Privacy Act: What You Need to Know Before August 1

Earlier this month, the Division of Consumer Affairs (DCA) released Proposed Rules that lay out how New Jersey’s Data Privacy Act (NJDPA) will be implemented. A 60-day comment period is open through August 1, 2025, giving businesses, advocates and stakeholders a chance to weigh in before the rules are finalized. What is NJPDA? Signed into […]

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